The much anticipated Willie Creek Pearls showroom, in the fashionable location of Subiaco, will be officially opened by the Premier Colin Barnett at a lavish event this evening.
The Subiaco showroom, which is Willie Creek Pearls’ second Perth metropolitan based retail outlet to open, highlights the Western Australian company’s focus on continued growth and expansion.
“We at Willie Creek Pearls have always said that anyone can buy and wear pearls, and despite the currently volatile retail environment, the demand for our product continues to be high. A showroom situated in Subiaco provides a prime position to meet this demand and see Willie Creek Pearls become even more accessible to our valued customers,” Mr Maio said.
Commenting on the significance of the Premier’s attendance of the official opening was Willie Creek Pearls Chief Executive Officer Tony Maio.
“We are sincerely honoured that Premier Barnett will officially open our new showroom to the public.
Willie Creek Pearls has been operating in Western Australia since 1989, with both our showrooms and award-winning pearl farm in Broome being a significant contributor to the pearling industry, WA tourism, and fashion. We are thrilled that the Premier has acknowledged our achievements with this opening,” Mr Maio said.
The ‘who’s who’ of Perth on the launch guest list will be among the first to witness the unique features of the showroom and view some of the new designs featured in the 2012 Willie Creek Pearls collection to be released early in the New Year.
“At Willie Creek Pearls our mantra is pearls for everyone every day. The underlying philosophy of the 2012 collection is to provide our customers with a range of pearl designs that inspire people to wear their pearls for every and any occasion,” Mr Maio said.
“Our new collection will also have a stronger emphasis on 18 carat white gold and, of course, predominantly features quality Australian South Sea Cultured Pearls. We’re also looking forward to seeing the reaction to our re-introduction of the 18 carat rose gold range, which is bound to please both our longstanding loyal, and new customers,” Mr Maio said.
Willie Creek Pearls Subiaco is conveniently situated on the corner of Rokeby Road and Hay Street.
Other Willie Creek Pearls showrooms are located at Cable Beach and Chinatown in Broome and Hillarys Boat Harbour, Sorrento Quay in Perth. Willie Creek Pearl Farm is located in Broome.
For further information and product images, please contact:
Deanne Matusik, Professional Public Relations – 9388 0944 / deanne.matusik@ppr.com.au
